Monday, 21 January 2008

Pants PR

The Marks and Spencer press office is facing a slightly unusual challenge as Newsnight presenter, Jeremy Paxman, laid into the quality of the company's underwear.

The BBC reports...

"Their pants no longer provide adequate support," he was quoted as saying after an e-mail to the company was leaked. Socks were "wearing out much more quickly" than before, the star added.

His complaints have lead to a meeting being arranged between Paxman and Sir Stuart Rose to discuss the issue. Although, I'm sure that the same complaint from a member of the public would not have received quite so much attention.

But hats off (or should that be socks?) to M&S who have swiftly arranged the meeting, while tactfully stating; "The quality of our underwear is probably the highest it's ever been....It's important to remember that we sell underwear to one in four men in the UK. They're very, very popular and most of our customers are very happy with the quality of our product."

I'm not sure what's worse, the (alleged) decline in the quality of M&S underwear, or the thought of Jeremy Paxman in his holey pants and socks.....

Helen

Tuesday, 15 January 2008

New Year Networking

I attended a Chartered Institute of Marketing presentation yesterday evening – the first one that I have been to in years I have to admit and I have to say I really enjoyed it and found it useful too. It was on the subject of email marketing and although, as a PR agency, we know a fair amount on the subject, it’s always useful to hear from a specialist. I certainly picked up some useful bits of information and tips.

But it wasn’t just about what could be learnt though. I bumped into a number of people I haven’t seen for years and it dawned on me just how long it is since I was actively involved in the CIM. We were reminiscing about the time when we were all on the committee – it’s quite amazing to think that its 18 years since I was chairman of the Nottingham branch. A lot of water has gone under the bridge since then – I’ve got married, set up Gemini (which has been established for more than 17 years) and I’ve had two children who are now 14 and 11. Just where has all the time gone – but maybe that’s showing my age!

Anyway I met some new people as well and bumped into a client – all in all a good evening. I must make it my New Year Resolution to attend more CIM events!

Dianne

Olympic Woe for Loughborough

Yet again it seems the East Midlands will not be benefiting from the 2012 London Olympics...this morning we heard the news that Loughborough will not be used as a training camp for the GB team at the 2008 Olympics, they lost out to barracks in Aldershot.

I appreciate that this site is within proximity to the London site, however if they are just training rather than being based there throughout the games surely they could be based anywhere in the country.

We keep hearing news from the Olympic committee that these games will benefit the whole country, but the closer we get to the games it seems the south is getting the monopoly on the whole thing. I blogged about the National Water Sports Centre last year as the funding will end in March 2009. In my opinion, it would have been a better investment to upgrade these facilities rather than building new ones…especially with the budget for the games going up and up and because if we were any other country, the games organisers wouldn’t think anything of having an event 1 or 2hours away from the Olympic city…

So, I will listen with a keen ear throughout the year to see if I can find out exactly how we will benefit from the 2012 games…

Ruth

Wednesday, 9 January 2008

Presidential Race Hots Up

The race for the American Presidency has begun with the first round of voting taking place in Iowa and New Hampshire this week.

With the possibility of the first black or first female president of the US, the world media is largely focused on the two main Democratic contenders.

After Barack Obama's victory in Iowa, the press were so sure that he'd also succeed in New Hampshire, that some newspapers even went as far as to say so in their morning editions. But the door to the Whitehouse hasn't shut on Hilary Clinton yet and she claimed a 'suprise' win.

But surely it's too early to tell? There are still 48 to go and the most telling results won't come until 5th Feb - 'Super Tuesday' - when 20 states vote on the same day.

A few candidates haven't even begun to campaign properly and will only step up their game for Super Tuesday, will we see John Edwards - the third and so far media-neglected Democratic candidate - make his own comeback?

On the Republican side, both Mike Huckabee and John McCain have tasted success but the competition for them is wide open.

At the moment, we can only wait and see, is change on the horizon in America??

Helen

P.s Happy new year!!!